We were asked by CBS Sports and TNT Sports to deliver Augmented Reality (AR) graphics for the culmination of March Madness, the NCAA Final Four. With creative supplied by CBS and TNT, our team delivered bold, real-time graphics that elevated the energy of college basketball’s biggest stage, even bringing the studio floor to life. Combining precision tracking using both Skycam and Jib cameras, they delivered narrative driven AR graphics to enhance the story of the championships.
