Concacaf Gold Cup 2025
Concacaf
To create the entire match graphics system for the revitalised Concacaf Gold Cup was an opportunity for our team to flex their love for the beautiful game. We were tasked to design a world-class system to play live across all screens for this high-profile football tournament.
The shape of the logomark offered design cues that add symmetry, energy and shape to the match graphic system; all were complimented by the strong black, gold and team colour palettes.
The shape of the logomark offered design cues that add symmetry, energy and shape to the match graphic system; all were complimented by the strong black, gold and team colour palettes.
Our priority was to place the Concacaf Gold Cup Trophy logomark front and centre of most elements as a brand motif to differentiate this football tournament from all others and to display the new tournament livery. Our design palette for this tournament has been considered a game-changer internationally.
Our priority was to place the Concacaf Gold Cup Trophy logomark front and centre of most elements as a brand motif to differentiate this football tournament from all others and to display the new tournament livery. Our design palette for this tournament has been considered a game-changer internationally.
