Cheltenham Festival

ITV Racing

Live Graphics Delivery
AR & Virtual Graphics
Data Systems

The Cheltenham Festival is one of horse racing’s biggest events each year and we are proud to have been delivering a range of broadcast graphic solutions for ITV Racing, as part of our long-standing relationship with the network.

In addition to providing presentation and race graphics, AE Live’s virtual team also offer augmented reality (AR) graphics, and virtual furlong markers, finish line, and jockey silks.

Working with RaceiQ, more detailed and informative data was used to help both casual viewers and hard-core fans gain a better insight into the on-screen action.