Cheltenham Festival

Live Graphics Delivery
Design Realisation
Data Systems

Cheltenham Festival is one of horse racing’s biggest annual events and we are proud to have been delivering a range of broadcast graphic solutions for ITV Racing, as part of our long-standing relationship with ITV Sport.

In addition to providing presentation and race graphics, AE Live’s virtual team also offer augmented reality (AR) graphics, and virtual furlong markers, finish line, and jockey silks.

Working with RaceiQ, more detailed and informative data was used to help both casual viewers and hard-core fans gain a better insight into the on-screen action.

"Our work with ae.live is a continuously challenged partnership, and Cheltenham festival was the perfect moment to showcase some of the recent insight and data developments to air" - RaceIQ‍

Other case studies
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